Orlen
For the "Breakfasts and Snacks" campaign for Orlen Stop Cafe, we engaged 16 influencers from various categories, who promoted the menu offer on Instagram and TikTok. The creators, in their unique styles, presented Orlen Stop Cafe as a convenient option for breakfast or a snack – from humorous takes to practical applications during travel. The campaign ran from March to early June, with a strong focus on the period before the long May weekend to ensure continuous and effective communication.
