Delio
For the Delio brand, we created a new communication platform called "Shopping Smart" and were responsible for developing the creative concept for a 360 campaign. Our efforts included designing KVs for OOH and digital campaigns, as well as implementing influencer marketing activities. As part of the ongoing campaign, we organized contests, produced advertising formats for digital and BTL, including Veturilo bikes. In the "Shopping Smart" campaign, we engaged four influencers who, in a challenge format, nominated each other and took on various shopping-related tasks – from wrestling with free delivery to fridge Tetris.
